Thursday, 28 April 2011

Some Hot Tips On Using Facebook For Marketing.

Using Facebook for marketing has opened up the possibility of finding endless potential customers for your business. With 1/2 a billion people and 1000′s of communtities to choose from, there could never be a better time to start using Facebook for marketing your business opportunities.

However, you can’t just set up your profile page and expect a flood of traffic to your site. You have to keep your fans engaged so that they want to be a part of what you have to offer.

First thing to do is set up your profile with as much info about you as possible. Your background, family, career history, motivations and all the other bits that best describe you as a person.

Once that’s done and you’ve added some good photos, you can start finding friends to add. Search for people with similar interests or people in the same area of business as yourself, then send out friend requests with a brief message attached. But don’t promote your business at this stage, as this will appear to be “spammy” and put people off you immediately. Instead try to take an interest in what they’re doing, by asking a question when you send your request.

One note of caution. Don’t be over eager adding friends, keep to 25 or less, otherwise you may find your profile removed by Facebook.

Use your wall to interact with your friends and visitors. Post your own messages about what is happening in your life, ask questions that will provoke responses, anything that will engage and entertain other users. Leave comments on other people’s posts, help people out if you have an answer to their problem, recommend other articles, be active, then watch as your fan base grows.

You can begin to form your own group once your fan base reaches a decent level. Start one based around your niche and use for it like minded people to come together to express their views, get discussions going or help out others in the group. The cool thing about having your own group is that it allows you to send messages directly to group members’ Facebook inboxes and you will gain extra recognition by being the admin and founder of the group.

Another great way of promoting you as a brand is to add an events tab to your page. You can then create an event, target who you would like to promote to, then invite those users to your event. If you make the event an open invitation, then anyone can access the page, meaning it’s not restricted to only friends and fans, so this gives you a better chance of reaching more people.

Finally, why not try out some contests and polls. These are a great way to encourage fans to interact with you directly. You could put together a photo contest where fans could vote on a winner or maybe try some polls where you ask opinions about something related to your niche.

All these types of ideas keep your page active and fresh, which means fans will want to keep visiting to find out more and in return your brand image grows with it.

To find out more about using Facebook for marketing and other start up help, CLICK HERE, or check out TimIdle.com for tips and strategies on Internet marketing.

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