How To Do Keyword Research To Rank Your Articles.

A vital skill when you first start out in Internet Marketing is to be able to know how to do keyword research so that your articles will rank in the search engines. For most people on limited budgets they need to learn how to do keyword research for free, so this article will explain how it can be done using a few simple techniques.

How To Do Keyword Research Using The Google Adwords Tool.

First of all head to https://adwords.google.co.uk and you will come to the page you see below. In this example I’ve used, how to do keyword research, as the key phrase. On the left I’ve ticked the boxes for broad match and exact match, so that it will give 2 figures to look at. Broad match tells you how many search for that phrase when it appears as part of a sentence in any order and exact match will show how many people type in exactly the phrase,how to do keyword research.

This exact match figure gives a much more accurate and realistic search volume and when you first start out and your SEO skills are limited, your best chance of ranking for a phrase is to choose one that has between 1K and 3K monthly searches.

Once you have typed in the keyphrase, which in this case is, how to do keyword research, you will then be presented with 100 other phrases that relate to this one.

If the phrase you originally typed in doesn’t have the right search figures, then check down the list to find one that is relevant, then base your article around that.

Also look for other related keywords with a search figure of between 150 to 1000 per month, as these can be used as long tail keywords within the body of your article. Long tail keywords are phrases with 3 or more words in them and if they relate to your main keyword your blog post should rank higher with the search engines.

You don’t need to worry too much about the competition figure in Google keyword tool, as this is for paid traffic, not organic traffic that you will try to compete for with your article.

How To Do Keyword Research Using Google Instant.

Another good way of finding newish long tail keyphrases is to use Google instant. Use Google to do a search and type in your keyword as the image below shows. Again in this example I have used, how to do keyword research, and Google instant has suggested 3 more phrases.

How to do keyword research for free.

How to do keyword research for youtube.

How to do keyword research for ppc.

You can now use all three of these phrases in the main body of your article, or even write a sub article under these headings. As these will all be phrases that people have recently typed in, you should stand a good chance of attracting traffic for these keywords.

Knowing how to do keyword research successfully takes time to master and you certainly won’t crack it with every article you do, but with practise and testing you will get the hang of it and it’s definitely a skill worth having if it results in free traffic to your blog.

 

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