It can be hard coming up with fresh lead generation ideas, especially if you are trying to base the content around the same keywords, so you need to come up with a variety of ways of using your subject matter to attract new visitors to your site. You will be surprised how many lead generation ideas you can get from the same topic, just by re-arranging how you put the content together. 1- What do people need to know? Think about the questions that potential leads might ask about the subject, then put them into a list to offer as a free download from your website. This can then be the basis for your article around your chosen keyword, whereby you would mention some of the questions in your content and invite your prospects to find out the answers by visiting your website. This has the advantage of offering value to your visitors to entice them and in return they may read more of your stuff when they reach your site, therefore giving you more chance to promote your business opportunity to them. 2- Put together a free webinar for your visitors. This could be on a technical help issue that you have overcome that others would find useful. You could give visitors a deadline by doing it live, which might create more leads from stiring people into taking action, but if you’re worried about doing a live event, record it beforehand and offer it as a free download, then the promotion can be done over a longer time period to attract a more steady flow of leads to your business. 3- Give away an ebook. Expand on your article by turning it into an ebook. This can contain a lot more content than an article because you can include links to related information. These links could go to, “how to do” video tutorials that you have done, or maybe link to other articles connected to your subject. By giving away more, you are offering more value, which in turn will lead to more trust being shown in you as an authority, which should lead to more people being prepared to invest in you as a person. The main thing is to keep your lead generation ideas fresh and regular. People won’t be inspired to click on your content if you churn out the same old titles all the time, so come up with something original to grab their attention and make them want to find out more. CLICK HERE for a 7 step daily marketing plan that anyone can do and get results from, or check out TimIdle.com for Internet marketing help tips and strategies.
Sunday, 22 May 2011
Can't Think Of Any Lead Generation Ideas?
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